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Program  l  World Cinemascape


World Cinemascape

Generation Wealth Generation Wealth

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World Cinemascape | World Cinemascape | Lauren GREENFIELD | USA | 2018 | 106min | DCP | color | Documentary
Director Lauren GREENFIELD Screenplay N/A Producer Lauren GREENFIELD, Frank EVERS, Wallis ANNENBERG Cinematography Bob CHAPPELL, Lauren GREENFIELD, Shana HAGAN, David MORRISON, Jerry RISIUS, Lars SKREE Art Director N/A Editor Aaron WICKENDEN, Michelle WITTEN, Victor LIVINGSTON, Daniel MARKS Sound Peter ALBRECHTSEN, Pete HORNER Music Jeff BEAL Cast Lauren GREENFIELD

Program Schedule

Code Date Time Theater Info Ticket
509 2018. 05. 08 11:00 CGV Jeonjugosa 2
Ticket Wish
802 2018. 05. 11 10:00 CGV Jeonjugosa 5
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  • Review

    It is an anthropological exploration documentary by photographer and documentarist Lauren Greenfield. It is also a part of the multi-platform project in which photographs, books, and movies are integrated into one theme. [#i_]Generation Wealth[_i#], following the influence of consumerism in American society for the last 25 years, shows how mammonism, celebrity culture, and narcissism of desire are globalized. The American lifestyle standardizes our lives, but it is a fictional ideal that only 1% of people can enjoy. From this point of view, Greenfield focuses on how greed from the father generation, who wanted to achieve personal wealth, has distorted the youth´s life. And she criticizes the distortions of the American Dream, which takes a negative stance aginst consumer culture and the attitude and the desire of voyeurism. [JANG Byungwon]



Born in 1966, Boston. She is considered a preeminent chronicler of youth culture, gender, and consumerism. Her documentary, The Queen of Versailles(2012), won the Best Documentary Director Award at Sundance. Her viral ad, #LikeAGirl, swept commercial awards. Her latest body of work, Generation Wealth, the accompanying exhibition opened in LA and the documentary film, Generation Wealth, will premiere at the Sundance.