Eleven-year-old boy Jeong-ho lives with his mother, whose principle of life is to eat raw food. To the boy’s seemingly bright prospect of well-being befalls a crisis: When his classmate Hye-mi teases him for his refusal of snacks, he musters up all his courage and try eating a piece of chocolate, and it is unbelievably sweet. Now Jeong-ho becomes suspicious about his lifelong lifestyle, and the suspicion grows as his body grows. The hottest topic of modern citizens, or people from all generations in all times, is how to “eat well and live well.” Sweet Temptation is a fable asking about the meaning of healthy, happy life. Will the boy’s inner conflict surrounding the forced belief, loyalty to the longstanding practice and his mother, the relationship with his classmates and his girlfriend, and the budding desire guarantee his happiness? Although the film delves into the dietary life, it discusses broader topic of modern lifestyle. This is also a story of a teenager heading into puberty who tries to distance himself from the conditions for happiness crafted by someone else and set his own principles. Jeong-ho’s pursuit of healthy life grows firmer and firmer after much anguish and extravagation. This bittersweet story of a small boy is packaged by witty directing as a coming-of-age story with lingering afterglow.
Jeonju Office (54999) 2F, JEONJU Cine Complex, 22, Jeonjugaeksa 3-gil, Wansan-gu, Jeonju-si, Jeollabuk-do, Republic of Korea
T. (063)288-5433 F. (063)288-5411
(54999)22, Jeonjugaeksa 3-gil, Wansan-gu, Jeonju-si, Jeollabuk-do, Republic of Korea
(04031) 16, Yanghwa-ro 15-gil, Mapo-gu, Seoul, Republic of Korea
T. (02)2285-0562 F. (02)2285-0560